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Overview & Approach

Delivering clarity and confidence through the power of meaningful and sustainable brand strategy — brought to life with transformational design. We create value by helping you adapt to a changing market and world. Our combined brand building experience extends across industries, culture and continents. Our approach is open and collaborative, supporting your ambition, bringing fresh perspective and putting people and planet at the centre of creative opportunities.

 

 

Brand Strategy
Research and insight
Strategy and positioning
Identity and brand systems
Verbal identity
Brand guidelines
Content development
Naming

Brand Design
Identity design
Digital design
Motion and animation
Presentation design
Editorial & Print
Art direction

Brand Experience
Graphic Environments
Exhibition Design
Wayfinding
Signage

Selected Clients
An Post
Arran St East
Bláth na Mara
Cambridge Enterprise
Creative Ireland
Design Partners
Dublin Airport Authority
Dublin Theatre Festival
Glas Restaurant
Grant Thornton
IADT
Inis Meáin Knitting Company
Inis Offshore Wind
Irish Museum of Modern Art
Meta
National Museum of Ireland
National Sculpture Factory
Salesforce
Trinity College Dublin
Twitter
Workday



An Post
Grant Thornton
Trinity College Dublin
Salesforce
Rialtas na hÉireann
Fís Éireann
Twitter
Inis Meáin
Science Gallery
IMMA
University of Cambridge
Meta


Team

Established in 2004, the Detail team is purposely small but flexible enough to work at scale. A tightly knit group with diverse backgrounds and interests, we work with you bringing an independent open-minded and positive perspective. We have a network of associates who work with us when projects require flexible resources and skills.



Aisling Quinlan

Aisling Quinlan Project Director

Brian Nolan

Brian Nolan Director, Strategy

Henrietta McKervey

Henrietta McKervey Writer, Strategy

Holly Smyth

Holly Smyth Designer

Jess Whelan

Jess Whelan Designer

Keith Byrne

Keith Byrne Creative Director

Paul McBride

Paul McBride Director, Design

Naoise Ó Conchubhair

Naoise Ó Conchubhair Digital Director



Lets work together

We love working with ambitious and purpose-led people, from nimble startups to complex organisations, who understand the power of creative change. Get in touch to discuss your next creative challenge.




Want to join the Detail team?
We are always looking for exceptional talent. Send us your portfolio and CV to [email protected]. In 2007, we co-founded Threex3, an internship programme which bridges the gap between education and professional practice for graphic design and visual communications students.

 



In 2012, along with like-minded associates, we established the 100 Archive of Irish graphic design — a platform that aims to make visible and benchmark the breadth and quality of visual communication happening in Ireland and also by Irish designers abroad. Have a look and get involved.

 



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